Alter Ego Colour Care Gentle Shampoo to cleanse and protect coloured and bleached hair. Prevents cosmetic colour from fading. Maintains colour brilliance and intensity for longer. Organic Argan Oil enhances the result by adding shine and silkiness. 98% of natural origin ingredients. Vegan friendly. All Color Care products are dermatologically TESTED. Nickel, Chromium and Cobalt values are lower than 1ppm. All formulations are developed WITHOUT sulphates, parabens and petrolatum to respect the hair structure and the cosmetic colour as much as possible. Color Care is the product range dedicated to the protection of coloured and bleached hair. Enriched with precious and active ingredients of natural origin, it maintains cosmetic colour intense and shiny up to 7 weeks* protecting hair and leaving it soft and bright. *functionality test performed on 20 washes compared to the previous shampoo formulation.
